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TAKE YOUR BUSINESS TO THE NEXT LEVEL (& GLOBAL) – INDUSTRY SPECIFIC OR SCALE UP


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Product Description

A Course for start-up/business leaders, entrepreneurs and innovatorswith the following learning objectives:

  1. Improve the pitch and investment proposal to attract investor
  2. Improve the pitch and investment proposal to attract investors
  3. Identify how to access finance and capital for international growth of business
  4. Understand the importance of business analyses (competitor, market, business, product) and how to respond to external challenges
  5. Analyse key stakeholders and identify ways to connect business with markets, develop business networks and leverage existing networks (including strategies to develop stronger networks and business contacts with start-ups in Australia)
  6. Analyse key drivers (legal, political, environment, economic, socio-cultural and technological) that impact start-ups
  7. Understand how to undertake competitor and product analyses and how to respond to the challenges (five forces: existing competitors, suppliers, substitutes, new entrants and users)
  8. Develop business and marketing plans (analyses, strategies, operational plans, monitoring, financial management) to operate a sustainable business
  9. Understand the importance of integrated marketing communications, including social media, branding and public relations
  10. Understand culture’s role in international business
  11. Further develop strategies to utilise technology and respond to changes in technology use

Please contact Wendy Perry viawendy@wb.switchstartscale.com.auor +61 416 150 491, thank you.

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Please feel free to reach out and get in touch to explore what support you might need for your plan or project – you are welcome to join theAustralian VET Leaders,Future of Jobs, Skills and Work, andIVETALinkedIn groups plus connect with Wendy Perry on LinkedIn.

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